One of the biggest questions I see gym owners ask online is how to set pricing. While this is one of the most important questions owners should be asking, I often see answers that, if accepted by the owner, could... Read More

Last week, I talked to you about how to make sure you’re getting ahead this month so you can regularly work on future tasks instead of creating cheer-mergencies. Today, I want to tell you what I’m working on this month... Read More

September is always a crazy month for us at Twisters. School begins at the end of August, and by September, we’re managing the influx of new and returning athletes, along with a batch of new college students hired to work... Read More

Lately, I’ve been talking a lot about stress management for gym owners, and recently Justin and I did a Fireside Chat about digitizing your gym and getting rid of paper. I wanted to give a few practical tips on how... Read More

If there’s one subject I struggled with in high school and college, it was science. So, last week when I was writing about how to combat stress as a cheer gym owner, I wanted to know why we don’t always... Read More

Lately I’ve been talking with you about stress because it’s about to be the busiest time of the year in our gyms. Your weeks will soon be filled with back-to-school enrollments, starting on your routine in anticipation of showcase, and... Read More

This is Part 2 of a two-part series about how to offer fundraising opportunities in your gym.   Yesterday I told you about how we used to run fundraising in our gym as a for-profit entity. While my gym is... Read More

This is Part 1 of a two-part series about how to offer fundraising opportunities in your gym. Part 2 will be released on March 27.   With a new season about to begin, you may have had to increase your... Read More

Are you wondering what it would be like to open a gym? Before I owned one, I thought I’d spend 80 percent of my time coaching and maybe 20 percent doing business things. Boy was I wrong!   It wasn’t... Read More

Yesterday I told you how I made some major changes in my gym when it came to how we staff coaches for our all star teams. If you missed that, click HERE to read. Today, I want to chat with... Read More