Leadership

The Hardest Parent Conversation I’ve Had in 15 Years

A parent walked into my office furious about classes, policies, and staff. Forty minutes later, we were both in tears. In this episode, I share one of the most difficult parent conversations I’ve had in 15 years as a gym... Read More

What Happens When You Don’t Make Mat

Winning Worlds is an incredible accomplishment—but sometimes the biggest lessons in cheer come from the moments that don’t end with a trophy.In this episode of the Cheer Biz Podcast, Dan Cotton sits down with Kaden Snyder, World Champion with MACS... Read More

When a Key Employee Quits: 5 Lessons Every Gym Owner Needs to Know

One unexpected resignation can leave gym owners wondering how they’re going to cover classes, support athletes, and keep the business moving forward. After recently experiencing the sudden departure of a key employee who had been with her gym for 13... Read More

The Real Reason Gym Owners Burn Out

In this episode of the Cheer Biz Podcast, Dan Cotton tackles one of the biggest challenges facing the cheer industry today: gym owner burnout. After presenting on burnout at the Next Gen Coaches & Owners Conference, Dan shares why more... Read More

The Fastest Way to Lose Great Staff

In this episode of the Cheer Biz Podcast, Dan Cotton shares five things he would do if he wanted his staff to absolutely hate their jobs.Drawing from his experience leading teams across Oregon Dream Teams, Dream Camps, and Next Generation... Read More

How to Outperform Every Other Gym

In this episode of the Cheer Biz Podcast, Dan Cotton shares the three things that consistently separate high-performing cheer gyms from everyone else. While many gym owners spend their time chasing new ideas, new marketing strategies, and new programs, Dan... Read More

Consistency Beats Creativity

In this episode of the Cheer Biz Podcast, Dan Cotton shares the three things that consistently separate high-performing cheer gyms from everyone else. While many gym owners spend their time chasing new ideas, new marketing strategies, and new programs, Dan... Read More

How Gym Owners Create Toxic Parents

Are your gym’s communication, policies, and leadership are helping create toxic parents? In this episode, Danielle shares her perspective as a gym owner on how parent toxicity develops, the warning signs coaches often miss, and the mistakes that unintentionally fuel... Read More

From Startup to Industry Leader

In this episode of the Cheer Biz Podcast, Dan Cotton sits down with Elizabeth Scumaci, Founder and CEO of GlitterStarz, to discuss what it takes to build a brand that lasts in the cheer industry. What started as a small... Read More

Toxic Parents: How They Start (And How to Stop Them)

Every gym owner has dealt with a toxic parent. The hard part is that most of them didn’t start that way. In this episode, Danielle sits down with Kristen Wheeler from the Cheer Mom Podcast to discuss how toxic parent... Read More