In this thought-provoking episode of the Cheer Biz Podcast, Dan Cotton gets real about a hard truth—most of us, even successful gym owners, don’t know nearly as much as we think we do. Sharing his own humbling experiences, Dan explores why... Read More

This 4th of July, let’s talk gym owner freedom—the kind where your gym runs like a machine, and you’re not the one refilling toilet paper or answering panic texts during family BBQs. In this episode, Danielle breaks down what independence... Read More

In this episode of the Cheer Biz Podcast, Dan Cotton dives into the often-overlooked truth of gym ownership: success is built on mastering the boring stuff. From obsessing over your financials to building strong systems and holding effective meetings, Dan... Read More

In this episode of the Cheer Biz Podcast, Dan Cotton broadcasts from his brand-new studio and facility to share critical insights on how to make the most of your gym space. Fresh off the road from summer camps and conferences,... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton sits down with Amy Bay and Heath Methlie from Team Butter, sponsors of the upcoming conference in Dallas. Team Butter is a virtual fundraising platform built by people who get the... Read More

In this episode of the Cheer Biz Podcast, Dan Cotton gets real about the setbacks and slip-ups that come with running a business. From unexpected financial losses at DreamCamps to disappointing a client, Dan walks through three recent failures, how he... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton shares the wild ride of relocating his cheer gym — and why he never wants to move again. Broadcasting from the road in Warrensburg, Missouri, Dan dives into the... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton dives into one of the most stressful times of the season—team placements. Dan shares how he used to be overwhelmed with questions, complaints, and confusion from parents and athletes,... Read More

In this heartfelt and insightful episode of the Cheer Biz Podcast, host Dan Cotton shares a personal and professional transformation—his complete pivot on parent involvement in cheerleading gyms. Once firmly against allowing parents to play an active role beyond the transactional,... Read More

In this deeply personal episode of The Cheer Biz Podcast, Dan shares the emotional rollercoaster of finally winning D2 Summit with his Senior Medium 4 team after seven years of near-misses, setbacks, and close calls. Dan unpacks what made this year... Read More