In this two-part series of the Fullout Cheer Podcast, Danielle and Justin tackle one of the most avoided topics in the cheer industry: debt. From the early loans that helped them build their businesses to the financial decisions they’d never... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton tackles one of the toughest parts of owning a business—getting a bad Google review. Even the best cheer gyms and small businesses get them, and when it happens, it... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton breaks down a 10-minute tactic that every cheer gym owner needs to master—how to raise your prices without losing clients. If you’ve been putting off adjusting your tuition or... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton breaks down the real reasons cheer gym owners and entrepreneurs struggle with delegation—and how to finally get it right. Drawing from 13+ years of business ownership, Dan shares the... Read More

In this quick-hit episode of the Cheer Biz Podcast, host Dan Cotton breaks down one of the most powerful — yet overlooked — tactics for cheer gym owners: building your email list. Over 13 years of owning multiple businesses, Dan... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton sits down with Jenna Wolf and Alyssa Mendoza, the sister owners of Tri Cities Edge in Washington. Founded in 2022 with just 13 athletes, their gym has skyrocketed to... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton shares how Oregon Dream Teams booked 17 birthday parties in only 14 days, generating more than $6,000 in new revenue. He breaks down the strategies that worked, including the... Read More

AI isn’t the future—it’s the present. In this episode of the Cheer Biz Podcast, Dan Cotton walks you through how to go from casually using ChatGPT to leveraging it like a true expert. You’ll learn practical strategies like building master... Read More

In this no-nonsense episode of the Cheer Biz Podcast, Dan Cotton breaks down the five biggest reasons your gym isn’t growing — and why fixing them could change everything. From underutilizing social media to crafting weak offers, clunky enrollment processes,... Read More

In this episode of the Cheer Biz Podcast, Dan Cotton breaks down why even the best systems can fail inside your gym. From overly complex processes to lack of training and buy-in, Dan shares five of the most common reasons your... Read More