Teams are built. Choreo is over. Stunts are starting to hit. Parents should be on top of the world as...
If you’ve been in the cheer industry for more than five minutes, you already know: we are obsessed with feedback....
As gym owners and coaches, we know parents are always watching—sometimes literally through the lobby window (or at my gym...
Over the years, I’ve learned that boundaries in your gym make life so much easier – both personally and professionally....
Fall hits fast in the cheer world. New kids, new schedules, new chaos. If you’re not already thinking about your...
Back-to-school season is like the Black Friday of youth activities—except instead of people trampling each other for TVs, it’s parents...
Think open houses are an old, dusty idea – like some boxy, antique IBM computer sitting there waiting for a...
If you own or coach at a small gym, you’ve probably felt it—that mix of pride and pressure that comes...
If you’ve ever coached—or raised—a teenager, you already know: they can be both your little bestie and completely exhausting. Often...
Let’s talk about the two words no gym owner wants to hear: summer slump. Yep. That. You know how it...
Thanks for checking out Next Gen. We’re excited to host the #1 conference in all star cheerleading again this year...
FOR IMMEDIATE RELEASE Feb. 17, 2025 Next Generation Gym Owners and The Open Championships Announce Strategic Partnership to Elevate Gym...
In 2015, my gym had two locations. We were in just our second year of business, and less than a...
Have you ever heard the fable about the goose that laid the golden egg? A man and his wife had...
Many gyms have social media policies in place for their athletes and staff. In fact, we all see stuff on...
This is a follow up from the Cheer Biz Podcast, “Hiring a Director Won’t Solve Your Problems” published on Spotify...
Yesterday, I shared how a local cheer mom’s question—“What does it take to build competitively successful teams?”—sparked some great conversation....
Sometimes cheer parents ask questions that make me laugh—like whether their 7-year-old can be on a Worlds team. But every...
Tired of watching parents DIY their own gym apparel because they can’t find what they need in your proshop? A...
Picture this: It’s your first competition of the season, and there’s Suzy’s mom proudly sporting a shirt with your gym’s logo. The...
If you’ve coached for any length of time, you likely can think back to athletes who impacted you as a...
Recently, someone asked two questions about staff in one of our Next Gen groups: How do you maintain a consistent...
Years ago, our gym had a large family with five girls. One had recently graduated, three were in all star,...
Earlier this year, my gym hit an all-time high of 700 athletes. For a gym in a town of just...
One of the top reasons gym owners find themselves short on cash each month is because of the large number...
What makes a great gym owner? Maybe the first thing that comes to your mind is, “knowledge of cheerleading” or...
Recently during a call, a client told me about a strange situation he was facing with a potential employee. He...
I often hear from gym owners that their staff members sometimes push back on extra tasks they’re told to do....
In 2012, when I started preparing to open a gym, I was overwhelmed. I had coached cheerleading for many years,...
It’s not all that uncommon to lose coaches midseason. Life happens. They transfer colleges, get married or pregnant, or may...