Earlier this year, my gym hit an all-time high of 700 athletes. For a gym in a town of just 20,000 people, our enrollment was double what I had ever expected to reach. We had worked hard for many years... Read More

One of the top reasons gym owners find themselves short on cash each month is because of the large number of overdue accounts among their all star parents. This can happen for a variety of reasons, leading gym owners to... Read More

What makes a great gym owner? Maybe the first thing that comes to your mind is, “knowledge of cheerleading” or “excellent coaching skills.” That’s not actually what comes to mind for me though. I think those things can contribute to... Read More

In 2012, when I started preparing to open a gym, I was overwhelmed. I had coached cheerleading for many years, but it was mostly sideline. I had a good stunting knowledge, but my girls didn’t often tumble. Those who did... Read More

No group on Facebook gives me better blog ideas than the Crazy Moms of Cheer. You may not believe it, but that’s where much of my inspiration comes from. Occasionally, I’ll read a post and think, “Oh, you’re just new... Read More

A few weeks ago I was listening to an episode on one of my favorite podcasts, “Let’s Talk Cheer.” I tend to listen to these podcasts during a workout, and at the moment, I wasn’t sure if it was the... Read More

This is a transcription from the episode: Stop Doing Drop in Tumbling that aired on Apple Podcast and Spotify, Oct. 5, 2024. To listen to the episode on Spotify, click here. Hello everyone and welcome to another episode of the... Read More

Anybody else a little frustrated when they log into Jackrabbit or iClass and see the number of athletes continuously dropping through June and July? If so, you’re among good company in this group. It’s pretty common to lose 20-25 percent... Read More

Recently I was speaking to a gym owner who is looking to build a facility in the next year. She said she had met with her accountant, who had advised her to start cutting expenses in order to increase cash... Read More

Normally, I’m feeling pretty excited this time of year. While some people don’t handle change well, the start of a new season always has me feeling fired up and ready for a new chapter. This year though…it has been a... Read More