Need fast cashflow for your cheer gym? In this episode of the Fullout Cheer Podcast, Danielle reveals 10 proven ways to make $2,000 in just 3 days. Whether you’re looking to boost registrations, re-enroll athletes, run sibling specials, book more... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton tackles one of the biggest myths in the cheer industry: the belief that successful systems only work for large, well-established programs like Oregon Dream Teams. Dan shares how ODT... Read More

Why do athletes leave small D2 cheer gyms for big D1 programs—and what can gym owners do to keep them? In this episode of the Full Out Cheer Podcast, Danielle sits down with former Twisters athlete and current coach Allie... Read More

In this episode of the Cheer Biz Podcast, host Dan Cotton sits down with Alicia Shaffer, the owner of GPX Cheer in Gillette, Wyoming. Alicia shares her inspiring story of launching a gym in a small community and growing it... Read More

Fall isn’t the time to “hope it works.” It’s the time to plan and profit. In this episode, we’re breaking down the smart marketing moves gym owners should be making right now to set up a high-revenue season. You’ll learn:... Read More

Back-to-school season is one of the biggest opportunities for cheer gym growth—if you know how to use it. In this episode, we’re breaking down 5 proven strategies to boost enrolment, drive athlete signups, and promote your gym during the busiest... Read More

After 15+ years as a business owner, Dan knows the sinking feeling of looking at your bank account and wondering where the money went. In this episode of the Cheer Biz Podcast, he breaks down the real difference between gross... Read More

Open houses are soooo worth it, but you can’t just wing it anymore. In this episode, learn how to plan one that drives signups, fills classes, and doesn’t end with three toddlers and a confused grandparent wandering around your lobby.... Read More

In this no-nonsense episode of the Cheer Biz Podcast, Dan Cotton breaks down the five biggest reasons your gym isn’t growing — and why fixing them could change everything. From underutilizing social media to crafting weak offers, clunky enrollment processes,... Read More

In this insightful episode of the Cheer Biz Podcast, Dan Cotton sits down in person with attorney Matt Becker to discuss the critical legal considerations every gym owner should understand. Whether you’re running a gym solo, working with a partner,... Read More