Sales & Enrollment

Cheer Sync, A New Solution To Streamline Your Tryouts with John Neville

John Neville and his team from OC All Stars have developed a new application to streamline and simplify the tryout process.  Join me as learn about Cheer Sync and how it can save you time and money this season with... Read More

How to Handle Kids Not Registering For Next Season

It is the time of year where we are running registration for the next.  This can be a stressful time when kids are not registered.  In this episode I am going to give you my strategy to increase retention of... Read More

Why I Don’t Do Many Discounts

I am somewhat known for being “anti” discounts.  This is not entirely true, in this episode we will dive into why I don’t do many discounts and when and how I do use them.... Read More

I just had the WORST sales experience, what you can learn from it.

I just sat through a LONG sales pitch from a roof salesperson.  Although a nice guy, he did a horrendous job selling me on the product.  In this episode we will discuss what he did wrong and what you can... Read More

Overcoming Mental Blocks with Jeff Benson

Jeff Benson joins us for his second interview!  In this episode, we will dive into Mental Blocks, their most common causes, and what we as coaches and owners can do to help our athletes overcome them.     Want to see... Read More

When You Should Say NO To A Sale

Learning when to say no to a sale or an opportunity is an art.  However, to be the best owner you can be you need to learn this invaluable skill set so you can make sure you are taking advantage... Read More

We May ALL be doing trials WRONG!

If you currently offer trials you need to listen to this episode.  We will dive into a mistake the majority of us may be making in our approach to trials and hurting our conversions. ... Read More

Are You Leveraging Back to School?

Summer is drawing to a close which marks an opportunity to leverage the back to school sale to grow your gym!  In this episode we will dive into some strategy to utilize to grow your enrollment and revenue.... Read More

STOP canceling due to low registration!

How many times have we heard the words, if we don’t get more attendance we will have to cancel.  I am here to tell you to STOP doing that because it is costing you more and more money every time... Read More

Maintaining your JOY during this stressful time of year!

Let’s face it.  Tryouts/team placements are STRESSFUL!  You don’t know if you will have enough registrations, unhappy people are vocal, the industry feels like it is on fire, and meanwhile the biggest gyms just seem to keep growing.  So how... Read More