Podcasts are such amazing, free ways to grow your gym, and now there is one created by gym owners and FOR gym owners. Each week, Dan Cotton – Next Generation Gym Owner and Consultant, talks all star and business-building! Some... Read More

Join Next Gen July 7 in Louisville, KY for the Next Generation Gym Owners Conference. During this event, we’ll teach you practical ways to grow your gym, grow your revenue and earn your freedom. This event will be the #1... Read More

Yesterday I talked about reaching a point in gym ownership where you’re just weary. You’re tired. You don’t enjoy it anymore. I also told you four things I’d do before I considered selling. One of those was delegating out specific... Read More

“Owners who made it through COVID are just exhausted now. We’re about to see a lot of gyms selling.”  We’ve seen a lot of gyms sell lately. Some are closing altogether. Our prediction – you’re going to see it more... Read More

If you’re already looking for conferences and opportunities this summer, there are so many great options out there, and I want to make sure you’ve got them all at your fingertips. No matter what your budget is, you’ve got options... Read More

Vacation was sooooo good. If you’re thinking you can’t imagine how I could take a vacation right now, I get it. It’s hard to leave at this time of the season. We took off for a week to go to... Read More

No one wants to irritate their prospects, but so many businesses are really experts at this. A prospect is someone who matches your target audience (moms 22-45 years old for me within 35 miles of my gym). If my goal... Read More

It’s a vicious cycle, isn’t it. You work hard, you bring in new athletes, you hire more staff and then you’re still at a breakeven dollar. If our labor cost directly correlates to the number of athletes in our program,... Read More

I’m in Mexico this week, so I’m showing you the art of email scheduling. If you’re reading this, then I’ve got to tell you – the mission we have at Next Gen is so important that I didn’t want to... Read More

There are only a few times per year that I make sure to say, “no” to all extras. Right now is one of those times.  Can you assist at the university’s career fair this week? Sorry, no.  Can you help... Read More