YouTube: https://youtu.be/DwmXyvU0HIg Spotify: https://open.spotify.com/episode/6A2Pa7KxrTLnIAS7HDQ9mt?si=OoDEyeROQc6GcaEKkU_oHA Apple Podcasts: https://podcasts.apple.com/us/podcast/the-cheer-biz-podcast/id1596523298?i=1000771852645 Why Do We Keep Making the Same Mistakes as an Industry? Cheer Biz Podcast | Host: Dan Cotton   Introduction I’ve been in the cheerleading industry for over 26 years. And I’m here to ask: why... Read More

YouTube: https://youtu.be/-gScJ0XCHDU Spotify: https://open.spotify.com/episode/4e7zutNYmMVxVVHu360GkE?si=7rz9OR5tRaODaLYyLyi8VA Apple Podcasts: https://podcasts.apple.com/us/podcast/the-cheer-biz-podcast/id1596523298?i=1000770756982 I am super fired up right now because I have been talking to gym owners almost non-stop and there are some consistent issues that keep coming up. So we are going to dive into three things... Read More

YouTube: https://youtu.be/9pd1AttqCoU Spotify: https://open.spotify.com/episode/5meockkVLq2dcw06qbhJel?si=OTgkn-C9RMCWDkPbDOY4pA Apple Podcasts: https://podcasts.apple.com/us/podcast/the-cheer-biz-podcast/id1596523298?i=1000770318194 As your gym grows and you start to have more teams and more classes, the reality is that you can’t coach everything. And that’s why it becomes so important to build your coaching team. And these... Read More

Many gyms have social media policies in place for their athletes and staff. In fact, we all see stuff on the internet in our gym apparel and slowly close our eyes hoping no one else has seen it. After all... Read More

This is a follow up from the Cheer Biz Podcast, “Hiring a Director Won’t Solve Your Problems” published on Spotify and Apple podcasts, Dec. 17, 2024.   Last week on “The Cheer Biz Podcast,” Dan Cotton told you that a... Read More

Yesterday, I shared how a local cheer mom’s question—“What does it take to build competitively successful teams?”—sparked some great conversation. I also told you why I believe that you don’t need to be a franchise or D1 gym to succeed.... Read More

Something I see often in “Cheer Mom” Facebook groups is parents complaining that the coach isn’t giving fair treatment and opportunities to all athletes on the team. I even see parents go so far as to say a coach literally... Read More

If you’re dealing with a difficult athlete on one of your teams this year, you’re not alone. Every season, we’ve got one or two who coaches need some help redirecting and correcting. Difficult athletes can look very different, but we’ve... Read More

This past week, I had an experience that helped me truly realize the importance of gyms like ours—and the extensive responsibility we have to be great coaches and mentors to our athletes. About a month ago, my daughter came home... Read More

This week I had an especially hard conversation with someone. The majority of the conversation had to happen by email, which I almost never do, but it was a good reminder that words are incredibly important, and choosing the wrong... Read More