YouTube | Spotify | Apple Podcasts Stop Defending Your Reputation: Why Gym Owners Should Think Twice Before Responding to Critics Online I once heard a pastor say something that stuck with me: stop defending your reputation. He pointed out that... Read More

YouTube | Spotify | Apple Podcasts Why Every Gym Owner Makes Mistakes and Keeps Growing Anyway Cheer Biz Podcast host Dan Cotton pulls back the curtain on a costly budgeting error in his own business and explains why no owner,... Read More

YouTube | Spotify | Apple Podcasts How to Build Diversified Revenue Streams in Your Cheer Gym Host Dan Cotton walks gym owners through the revenue streams worth stacking on top of tuition, and the 80 percent gross margin pricing framework... Read More

YouTube | Spotify | Apple Podcasts The Four-Question Framework for What to Add to Your Season In this solo episode, host Dan Cotton cautions cheer gym owners against chasing every clinic, choreographer, and add-on they see online, and shares a... Read More

YouTube | Spotify | Apple Podcasts Why Cheer Gym Owners Don’t Know Their Numbers (and How to Fix It) If you ever feel like you’re living on a prayer when it comes to your numbers, this episode is for you.... Read More

YouTube | Spotify | Apple Podcasts Why Things Won’t Slow Down Next Month (And What Gym Owners Must Change Today) The Hardest Truth You’ll Hear This Month Here’s the hardest truth you have heard in a month: things will not... Read More

YouTube | Spotify | Apple Podcasts A Four-Step Framework for Staff Accountability in Your Cheer Gym Dan Cotton shares a practical expect, train, inspect, and correct system for getting the most from your coaches and knowing when it is time... Read More

YouTube | Spotify | Apple Podcasts The Attract, Convert, Ascend Framework for Filling Your Cheer Gym Host Dan Cotton breaks down a three-part framework that takes gym growth out of the guessing game and turns prospects into long-term members. Stop... Read More

YouTube | Spotify | Apple Podcasts How to Choose the Right Uniform Vendor for Your Cheer Gym Cheer Biz Podcast host Dan Cotton shares the exact framework he has used across six uniform vendors in 15 years of gym ownership,... Read More

YouTube | Spotify | Apple Podcasts From Chucking Tricks to Pro Cheer: Ty on Miami Metal’s First Season Top Gun Miami veteran and Miami Metal athlete Ty joins the Cheer Biz Podcast to share how a football and baseball kid... Read More