Posts filed under: Communication

Communication

Ditch the Clutter and Improve Productivity in Your Gym

Lately, I’ve been talking a lot about stress management for gym owners, and recently Justin and I did a Fireside Chat about digitizing your gym and getting rid of paper. I wanted to give a few practical tips on how... Read More

Beat the Burnout: Recognize Stress Before It Spirals

There are a few times in my life when overwhelm begins to set in, but fortunately I’ve learned how to identify those triggers a little earlier so I can prevent them when possible. One of those triggers is when things... Read More

There are 150 ways to solve your “summer disenrollment” problem.

Anybody else a little frustrated when they log into Jackrabbit or iClass and see the number of athletes continuously dropping through June and July? If so, you’re among good company in this group. It’s pretty common to lose 20-25 percent... Read More

Your CPA is not a business expert

Recently I was speaking to a gym owner who is looking to build a facility in the next year. She said she had met with her accountant, who had advised her to start cutting expenses in order to increase cash... Read More

When the new season feels like One Big Challenge…

Normally, I’m feeling pretty excited this time of year. While some people don’t handle change well, the start of a new season always has me feeling fired up and ready for a new chapter. This year though…it has been a... Read More

Fundraising: How to do it as a for-profit business (Part 2)

This is Part 2 of a two-part series about how to offer fundraising opportunities in your gym.   Yesterday I told you about how we used to run fundraising in our gym as a for-profit entity. While my gym is... Read More

Fundraising: How to do it as a for-profit business (Part 1)

This is Part 1 of a two-part series about how to offer fundraising opportunities in your gym. Part 2 will be released on March 27.   With a new season about to begin, you may have had to increase your... Read More

Follow Up: The Key to Winning Customer Loyalty

A few days ago, I gave you a play-by-play of a less-than-stellar experience I recently had with customer service on our vacation. If you missed that blog, you can catch it here. We talked about how following up after someone... Read More

Customer Service is Everything: Is Your Gym Making One of These BIG Mistakes?

Every time I experience less-than-stellar customer service, I try to step into the shoes of my own customers. Is this something my customers would ever experience at my gym? Thankfully, my staff is patient, professional, efficient, and generally doing everything... Read More

The Busiest Time of Your Season: Right Now

If you’re like me, you’re about to embark on the busiest time of the season in your gym. For me, mid-February through the end of April is the craziest, most hectic, “trying-to-keep-up” time of the year. If you’re new to... Read More