YouTube | Spotify | Apple Podcasts The Attract, Convert, Ascend Framework for Filling Your Cheer Gym Host Dan Cotton breaks down a three-part framework that takes gym growth out of the guessing game and turns prospects into long-term members. Stop... Read More

YouTube | Spotify | Apple Podcasts How to Choose the Right Uniform Vendor for Your Cheer Gym Cheer Biz Podcast host Dan Cotton shares the exact framework he has used across six uniform vendors in 15 years of gym ownership,... Read More

YouTube | Spotify | Apple Podcasts Rhinestone Leaders: How Glitter Stars Is Redefining the Cheerleading Uniform Industry From rhinestone transfers on t-shirts to becoming the number one cheerleading uniform provider, Liz Scamacci of Glitter Stars joins Dan Cotton to share... Read More

Tired of watching parents DIY their own gym apparel because they can’t find what they need in your proshop? A well-planned proshop can boost your revenue, promote your brand, and keep your parents loyal! There are many reasons you want... Read More

Picture this: It’s your first competition of the season, and there’s Suzy’s mom proudly sporting a shirt with your gym’s logo. The catch? It’s not from your proshop. She snagged your logo from the website, uploaded it to her Cricut, and heat-pressed... Read More

Lately, I’ve been talking a lot about stress management for gym owners, and recently Justin and I did a Fireside Chat about digitizing your gym and getting rid of paper. I wanted to give a few practical tips on how... Read More