YouTube | Spotify | Apple Podcasts How I Automated My Cheer Gym with AI in One Day (and Saved Hours Every Week) Why AI Isn’t Just Another Thing on Your To-Do List We’ve been talking about AI on the Fullout... Read More

YouTube | Spotify | Apple Podcasts Three Reasons Your Cheer Gym Marketing Isn’t Converting Cheer Biz Podcast host Dan Cotton breaks down what’s changed in Facebook and Meta advertising for cheer gyms heading into 2027, and the three fixes he’s... Read More

YouTube | Spotify | Apple Podcasts How to Price Cheer Gym Classes and All-Star Teams Correctly Cheer Biz Podcast host Dan Cotton, author of Charge What You’re Worth: The Cheer Pricing Handbook, walks through the exact formula he uses to... Read More

YouTube | Spotify | Apple Podcasts Redefining “Toxic”: What Cheer Parents and Coaches Really Owe Each Other A while back on the podcast, I sat down with Jeff Benson of Mind Body Cheer, a sports performance consultant who spends his... Read More

YouTube | Spotify | Apple Podcasts Why Hit Zero Is Quietly Hurting Cheerleading In this solo episode of the Cheer Biz Podcast, host Dan Cotton makes the case that the sport’s obsession with hitting zero deductions is doing more harm... Read More

YouTube | Spotify | Apple Podcasts Five Ways Cheer Gym Owners Accidentally Drive Staff Away In this solo episode of the Cheer Biz Podcast, host Dan Cotton flips the usual advice on its head, walking through five management habits that... Read More

YouTube | Spotify | Apple Podcasts Stop Chasing New and Start Mastering What Already Works In this solo episode, host Dan Cotton delivers a candid wake-up call to cheer gym owners about the hidden dangers of entrepreneurial distraction—and why doubling... Read More

YouTube | Spotify | Apple Podcasts Rhinestone Leaders: How Glitter Stars Is Redefining the Cheerleading Uniform Industry From rhinestone transfers on t-shirts to becoming the number one cheerleading uniform provider, Liz Scamacci of Glitter Stars joins Dan Cotton to share... Read More

YouTube | Spotify | Apple Podcasts Getting Back to Your Roots: Why Small, Personal Moments Still Matter I am all about growth, but sometimes we have to get back to the basics and start doing the things that made us... Read More

YouTube | Spotify | Apple Podcasts Three Things You Need to Focus on to Actually Grow Your Gym Many of you are wondering how you can grow your gym, but there are three things you’re probably not focusing on that... Read More