Have you ever heard the fable about the goose that laid the golden egg? A man and his wife had a goose that laid one golden egg daily. Despite their good fortune, they became impatient. They assumed the goose must... Read More

This is a follow up from the Cheer Biz Podcast, “Hiring a Director Won’t Solve Your Problems” published on Spotify and Apple podcasts, Dec. 17, 2024.   Last week on “The Cheer Biz Podcast,” Dan Cotton told you that a... Read More

If you’ve coached for any length of time, you likely can think back to athletes who impacted you as a coach. I can name them in my head easily: Sammie, Audrey, Alayna (all are either in college or have graduated... Read More

This is definitely the time of year when you start to learn which parents will be good at all star and which will need a lot of extra attention. As an owner, it’s frustrating to see teams set back week... Read More

September is always a crazy month for us at Twisters. School begins at the end of August, and by September, we’re managing the influx of new and returning athletes, along with a batch of new college students hired to work... Read More

There are a few times in my life when overwhelm begins to set in, but fortunately I’ve learned how to identify those triggers a little earlier so I can prevent them when possible. One of those triggers is when things... Read More